Peculiar Playbook:Personal Brand Edition

Description:
This isn’t about chasing clout. It’s about building a brand that feels like you—and resonates with the right people.

This 75-minute live strategy session is for creatives, freelancers, and solo artists who want to define their brand identity, clarify their message, and show up with intention (not just vibes).

We’ll cover:

• Your personal brand persona: the public archetype you wear for the world & their specific rules of engagement that protect you from fear of visibility.
  
  

• Your personal brand pillars: values, voice, vibe that help you to cultivate a distinct and unique voice that differentiates you from others in your market
  
  

• How to define the niche audience or community the most likely to be interested in your brand and how to target them organically.
  
  

• Your core message and what you want to be known for: aka the core purpose or reason behind your brand's existence and your unique position of authority.
  
  

• A quick audit of your digital presence (bios, links, socials)
  
  

• What platforms and formats make the most sense for your goals
  
  
  

You’ll leave with:

• Clear next steps you can take immediately

• Greater clarity on your market positioning and the unique expertise you bring to audiences
  
• A plan for better brand partnership alignment for pitching and landing brand deals & building valuable influencer campaign manager relationships
  

• A better way to talk about yourself—and a strategy to grow with
  
  

After your session:

Within 4-7 days of our call I'll follow up with a Notion or Milanote based dashboard that acts as the foundation for your brand bible. It will outline everything we discussed on the call as well as key actionables and KPI's. 

You don’t need a new aesthetic. You need clarity, intention, and alignment! Peculiar Creative is a branding agency that specializes in developing company and personal personas derived from authenticity and storytelling. 

Optional upgrades available if you're ready to turn your presence into a product or business.

We also offer a la carte retainer services for clients looking for on-going brand development support.